Researched supplier
Jordan Tourism Board
Official destination tourism board / trade development
C
- Global rank
- 111 of 130
- Primary category
- Tourism Boards / Institutional
- Role class
- Institutional / trade development
- Headquarters
- Jordan
- Timing
- Jordan / destination relations
- Outreach
- Not contacted
Not on the executive shortlist
It was not selected for the 28-company executive shortlist.
Why it matters
Scoring rationale
Jordan Tourism Board is strategically useful for destination trade support rather than inventory. Its official remit includes trade fairs, workshops, roadshows, familiarization trips and media promotion, and in 2026 it continued using trade events to connect with tour operators and improve air access.
Opportunity for Shahraah (provisional)
Trade education, fam trips, destination collateral and introductions to Jordan DMCs/hotels; not an inventory supplier.
Risks and blockers
Main blocker
Identify Pakistan/South Asia trade contact, available fam trips and training, DMC/hotel introductions, co-marketing support, religious/MICE itinerary resources and whether Shahraah can join trade workshops or campaigns.
Capability and supply
What they offer
Official public-private destination marketing body for Jordan, running international trade fairs, workshops, roadshows, familiarization trips and destination-promotion programs.
API, from public information
No commercial booking API expected; institutional destination/trade-support role.
Products and services researched
Official destination promotion, travel-trade resources, tour operator listings
- API
- No B2B booking/inventory API established; tourism organization, not technology distributor.
- Coverage
- Jordan destinations and trade contacts
- Integration notes
- No contractual access, rates, inventory, or platform API rights confirmed
- Follow-up question
- Ask for Jordan inbound DMC directory, travel-trade partnership criteria, destination marketing materials, possible fam trips and Pakistani agent resources. Not for core platform integration.
Destination promotion, travel-trade support and industry introductions
- API
- Institutional partner, not booking inventory.
- Coverage
- See current official/property portfolio; exact Shahraah rates/inventory unverified.
- Integration notes
- Use as direct trade/property relationship unless supplier confirms portal/API access.
Commercial and onboarding
- Access
- Direct enquiry / supplier qualification required
What is known
Decision re-research v38: Institutional partner, not booking inventory. No Shahraah-specific rates, credit or Pakistan eligibility are publicly proven.
Open questions
Identify Pakistan/South Asia trade contact, available fam trips and training, DMC/hotel introductions, co-marketing support, religious/MICE itinerary resources and whether Shahraah can join trade workshops or campaigns.